2015 curates an exhibition of 10 major international designers at . 10 Designers in the West Wing will present the work of an impressive list of well-established names, all of whom have been invited by the London Design Festival. 8 Participants will be giving short spotlight tours of their projects, in their exhibition space.
‘Ten Designers in the West Wing’ presents the work of an impressive list of well-established names, exhibiting in collaboration with their best clients. The participating designers, all of whom have been invited by the Festival, have created a bespoke environment in which to display their work within the recently renovated rooms in the building’s West Wing.
The exhibition is a showcase of creativity and the very best in contemporary design and production. “The elegant rooms at Somerset House allow us to exhibit the work of an invited group of designers, each of whom has created a series of design stories about their work and the key brands with whom they work. It is a new way for us to present design in the Festival and its quality will stand out,” explains Festival Director, Ben Evans.
Participating designers include Alex Rasmussen, Arik Levy, Edward Barber and Jay Osgerby, Faye Toogood, Luca Nichetto, Jasper Morrison, nendo, Patternity, Ross Lovegrove and Tino Schaedler. Monocle Radio have a temporary studio in the West Wing for the duration of the Festival.
The latest shelf collection “nest shelf” by nendo. A shelf that from within a second shelf of the same size seemingly grows outward.
Parties create spaces for us to connect with others, and invitations are the catalysts for those memorable moments. To explore the interplay between the two, Paperless Post and PATTERNITY have designed ten invitations and an immersive installation in which to experience their exclusive new patterns.
Experimenting with digital and analogue technology as a means of story-telling, Tino Schaedler of Optimist Design has joined forces with VR Director Nabil of United Realities to take the visitor on a journey that transcends the space – redefining the relationship between the physical and virtual.
Punkt. launch the new MP 01 mobile phone designed by Jasper Morrison. To mark the launch, Jasper Morrison has curated a space at Somerset House that reflects a belief in creating thoughtful, intelligent consumer electronics which rebalance people’s relationship with technology.
The installation features 100 unique anodised MUO wireless speakers by Ross Lovegrove for KEF, finished by Neal Feay Studio. These special edition MUOs showcase the convergence of Art, Design and Technology, relating the story back to the original MUONs, still regarded as an industry standard.
The genteel traditions of the English drawing room have been redrafted by designer Faye Toogood. Visitors to the building are invited to relax in an environment that evokes a derelict country house – although in this case the surrounds have been literally drawn in.
Edward Barber & Jay Osgerby
Edward Barber & Jay Osgerby have created an intimate reading room in the West Wing of Somerset House. Filled with Knoll furniture designed by the pair alongside other collaborators Glas Italia, visitors are invited to sit and take in the designers new book ‘One by One’ launching during the Festival.
Santa Barbara designer Alex Rasmussen surrounds visitors with a giant wave: 700+ anodized aluminum panels, invisibly fastened to form a structural swell, reflect crystalline shades of Pacific blue. Alex’s factory, Neal Feay, fabricated the modular installation and sent it to London via FedEx.
Tabanlioglu Architects and Arik Levy
The joint work of Tabanlioglu Architects and Arik Levy uses diverse mediums of light and solid, dry and wet, warm and cold, in an interdisciplinary collaboration between architecture and art. Both parties’ prior works reveal keen understanding of transparency, light, opacity and transition.
Luca Nichetto’s modular Alphabeta lamps for Hem reflect a playful functionality. Just like combining letters of the alphabet to create words, the configurable pendant lamps – with a nod to Scandinavian minimalism – are composed of myriad colours and shapes, making each constellation wholly unique.
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